City launches redesigned homepage and 311 self-service website

City launches redesigned homepage and 311 self-service website

Released: 9:27 a.m.

Winnipeg, MB – Starting today, visitors to the City of Winnipeg’s website will notice a new look and improved features on the homepage and 311 self-service website. The City has redesigned both of these pages to improve the customer experience and put the focus on the information and services residents need most.

“The launch of the redesigned homepage and 311 self-service website will help modernize the City’s online interactions with residents and businesses. I’m pleased that it is now optimized for viewing on a phone or tablet,” said Mayor Brian Bowman. “Analytics were used to identify the most used parts of the City website so they can be promoted on the homepage. Work will continue so that other City webpages will be migrated into the new format.”

The new 311 self-service website includes 14 self-service request forms in one convenient location, available in French and English. Residents can also now submit and track 311 service requests directly from the homepage.

Both the new homepage and 311 self-service website have been designed to be mobile friendly and accessible, ensuring that residents will have the same experience using a mobile phone, tablet, or home computer. The new 311 self-service website replaces the 311 mobile app, which is no longer available as of today.

“We know that our website is the first place many residents and visitors go for information on their municipal government, so it’s important that it offers a positive experience,” said Felicia Wiltshire, Director of Customer Service & Communications. “We looked closely at how visitors interact with both the homepage and 311 self-service website to create a new, streamlined design that’s more widely accessible with the most in demand information up front.”

The homepage redesign has been a data-driven process which analyzed where different audiences were going on the website and why people were calling 311, and that data was used to put the most sought-after information front and centre. In 2019, there were 19.7 million visits to City of Winnipeg webpages, with over 687,000 of those visits going to the homepage, and over 697,000 visits to the Winnipeg Transit home page. The top call driver for 311 continues to be requests for information on bus schedules.

Residents can also continue to contact 311 through phone, email, and social media for information and service requests.

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This form is not intended to collect personal information; however, any personal information you choose to include in your comments is collected by the City of Winnipeg under the authority of section 36(1)(b) of the Freedom of Information and Protection of Privacy Act for the purpose of improving our website and will not be used or disclosed for any other purposes, except as authorized by law. Contact the Corporate Access and Privacy Officer by mail (City Clerk’s Department, Susan A. Thompson Building, 510 Main Street, Winnipeg MB, R3B 1B9) or by telephone (311) if you have any questions about the collection of this information.

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